Apple is planning a subscription service for games, according
to five people familiar with the matter.
The service would function like Netflix for games, allowing
users who pay a subscription fee to access a bundled list of
titles. Apple ($AAPL) began privately discussing a subscription
service with game developers in the second half of 2018, said
the people, all of whom requested anonymity to discuss
unannounced plans.
It’s unclear how much the subscription will cost or what kind of
games Apple will offer. The service is still in the early stages of
development, and Apple could ultimately decide to abandon it.
The company has also discussed partnering with developers as
a publisher, according to two people familiar with the talks, which
could signal Apple’s ambition to assume distribution, marketing,
and other related costs for select games.
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