At CES this year it was obvious that many of the start-up companies have no idea how to turn an idea into a profit making enterprise. It is our opinion that many of the people we talked to have one plan and Plan A is: have a real company acquire us for a gazillion dollars so we never have to work again.
Which leads us to books. Twenty years ago publishers (like Que) printed big, thick, expensive volumes that were really outdated the day they went to press. Today's business model is drastically different. Today eBooks can be modified every time there is a requirement, even if that's several times a day! And prices can be much, much lower because there really isn't a need to physically print a book.
The questions I have for all of you are: where do we go from here? Is there still money to be made in publishing and if so, how do we get the system to work? And lastly, is traditional paper publishing dead?
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