Signia

By Bayle Emlein

You may think you don’t need hearing aids and never will,

but read my lips: you probably know someone who does.

Signia belongs to Sivantos Group, the parent company of

a number of popular hearing aid brands (Siemens, Audio

Service, Rexton, and A&M–names known beyond the medical

arena). Signia featured the Pure® Charge and Go Nx at the

spring Digital Experience spectacular. Signia belongs to the

same group of companies as Siemens and several other

hearing aid developers. The Pure® Charge and Go Nx of

course features the best in sound enhancement. It also

features built-in wireless recharging. No more struggling to

replace batteries, and remembering to buy a stash and keep

them handy on the go all day.

You might have noticed that hearing aids have grown more

compact and discreet over the years. Or maybe half of what

you thought were just earbuds are in fact hearing aids. The

illusion can be enhanced by the ability of users to control

Signia aids with a smartphone app. Users who choose to use

a dedicated device to manage their hearing aids have the

choice of the miniPocket controller–smaller than the keyfob

for electronic entry into current cars. As lifestyle choices,

such as cranking up the volume because you can and running

engines as noisily as possible, increase the rate of hearing

loss to younger listeners, add looking sharp while tuning in

to everyday life to hearing aid criteria.

Perks available to wearers of Signia Nx or Pure® include

personalized access to television sound via the StreamLine

TV transmitter. Wearers can even adjust the TV volume

individually via the myControl App.

Another add-on gizmo, the new StreamLine Mic, provides

full hands-free audio streaming of phone calls and music

with any Bluetooth smartphone. It also works as a remote

microphone. Users report plonking it down on a podium or

a pulpit, sitting comfortably anywhere in the audience, and

having the best sound experience in the house.