Wednesday, January 13, 2016

PC Sales Stay Flat

Analyst Gartner has charted the fifth consecutive quarter of PC shipment declines, reporting today that holiday sales of full-fat computers fell by 8.3 per cent in Q4 2015 — and by 8 per cent for the year overall.

Shipments decreased in all regions, with the analyst suggesting interest in other consumer electronics devices, such as TVs and wearables, contributed to depressing PC sales over the holiday period.

All tracked PC vendors saw declines, according to the analyst, with the exception of Apple which bucked the trend — with Gartner charting a 2.8 per cent rise in Mac sales in Q4 compared to the same quarter in 2014; and a 5.8 per cent growth rate for 2015 vs 2014.

Apple shipped around 20.7 million Macs in total last year, according to Gartner’s figures, and almost 5.7 million in Q4. Although even the Mac maker’s Q4 growth was down on the same quarter in the previous year; Gartner recorded an 11.5 per cent rise for Apple Mac sales in Q4 2014 vs Q4 2013.

Meanwhile Lenovo, the largest PC vendor, saw a 4.2 per cent decline in shipments in Q4 last year, with its shipments dropping 3.1 per cent in 2015 overall. Gartner notes these declines were less bad than the industry average, allowing Lenovo to extend its PC market lead. The vendor shipped 57.1 million PCs in 2015, with 15.3 million of those in the Q4 holiday quarter.

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