Tuesday, November 9, 2010
Let's Talk
The One That Got Away
It has happened at more than one so, so none of you vendors out there need to wonder, “Is >my< slip showing?”
I’m at a trade show. There are so many companies and goodies that I can barely list them in the time available. But I’m doing my level best to get a balanced picture and an information package from each and every vendor. Things are going fine with my time budget of 3.2679 minutes per company when I come upon someone engaged in earnest conversation with another attendee, or at least Someone Else.
OK, that’s fair. Many vendors have learned how to include more than one listener in their spiel and to accommodate late comers to the conversation and then incorporate individual questions. But these two are engaged (married?) in deep and exclusive dialog. I cannot get a word in to just ask for a card or press kit, neither visible at the booth.
I go on to the next vendor, then return. Conversation unchanged. After two or three iterations, my path takes me onward.
I’m still wondering: were they discussing last night’s game or was the vendor chatting up an angel who will take the company to the next level? There’s another story I didn’t get. Hope it wasn’t yours.
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