Mobile device maker BlackBerry (BBRY) confirmed it plans to layoff an undetermined number of workers in its device business that will hit staffers in smartphone software development and apps.
BlackBerry, which said last month it might close its Sweden offices employing about 100 people, attributed the layoffs to its strategy to boost sales of its mobile management and security solutions to enterprise accounts. It’s unclear if BlackBerry’s Sweden office is included in this round of job cuts.
BlackBerry previously has said one of its priorities for this year is to stabilize its sales while sustaining profit levels and cash generation. Some 11 percent of the company's staff is dedicated to enterprise sales, a number the vendor wants to get to about 20 percent.
"As the company moves into its next stage of the turnaround, our intention is to reallocate resources in ways that will best enable us to capitalize on growth opportunities while driving toward sustainable profitability across all facets of our business," BlackBerry said in a statement.
"One of our priorities is making our device business profitable," BlackBerry said. "At the same time, we must grow software and licensing revenues. You will see in the coming months a significant ramping up in our customer-facing activities in sales and marketing."
The company, which employs about 7,000 people about half of whom work in Canada, declined to provide any details about the layoffs.
Posts
No comments:
Post a Comment