MSFT Bid to Buy Nook

MSFT has made a $1 billion bid to buy all of the Nook assets from Barnes & Noble. Would would that mean to loyal Nook users, you know, the people who really love to read books.

If MSFT’s history is repeated it will mean the total death of Nook hardware and software in no time. Does anyone remember the Zune hardware and download service that was supposed to compete with the iFruit iPod and music store? How about their short lived smartphone debacle of a couple of years ago. I could go on but why bother.

If we don’t learn from history then we are doomed to repeat it. The lesson to be learned from MSFT history is they experiment in markets and then totally shut whole divisions down when they don’t meet expectations. I’ll miss you Nook.