Monday, August 13, 2012

More from Display Technologies Conference

By Bayle Emlein

Mark Hamblin, CTO of Touch Revolution at TPK Commpany, discussed Touch Panel Constructions and options. Discrete sensor constructions are disadvantaged by relatively high cost, design complexity, and market complexities. Both In-Cell and On-Cell cell solutions require complex engineering solutions. The realities of marketing, manufacturing, and distribution increase costs in unexpected ways. Glass strength, weight and thickness, and frequency of redesign vary with production strategies and determine choice for a specific user product.

Overcoming Design Challenges in Specialty Displays  and Applications
Michelle Jones, Sales Director of Touch International discussed how her company develops solutions for specific markets such as medicine, aerospace, and aviation. They aware that there are a finite number of fighter jets. They help the consumer, identify needs, such as the balance between thin/light and rugged, environment where the device will be used, touch requirements, regulatory restrictions that might apply, cost, durability/availability of components, need to integrate with other systems and technologies. Resistive, though old technology, might be the best solution, despite its limitations that include the need for screen recalibration and eventual display degradation.  There are many factors to consider when thinking of an individualized  display solution to meet a specific need in a particular environment.

Mariel van Tatenhove reported on the expectation of touch interface that is simple and intuitive. See YouTube for "A Magazine Is an iPad that Does Not Work." New users have new devices, new demands, new requirements: larger screens, better performance, new form factors, longer battery life, more accurate touch performance. The world is not flat; why should touch screens be flat. The Atmel XSense  sensor is flexible, thin, has a large active area, and can drive displays with no limitation on screen size. The small bond area and durability of the material result in lower costs. Low sheet resistance results in lower power usage and better noise control. 

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